INTRODUCTION ANALYSIS & OPINIONS SOLUTION US TIFICATION 3 BENJYS SOLUTIONS AND RESULT Bens Unexpected CEo’s idea result idea 1. increase the difficulty of 1. close some brick-and showrooming mortar stores 2. match online prices Come to Benjy's to get educated, then buy products 2. train the employees to be more helpful and attentive Effectice in the short-term Higher-cost Low-cost Better in the long run
3 BENJY’S SOLUTIONS AND RESULT 1.increase the difficulty of showrooming, 2.match online prices 1.close some brick-andmortar stores 2. train the employees to be more helpful and attentive Ben’s idea Unexpected result CEO’s idea Effectice in the short-term Low-cost Higher-cost Risky Better in the long run Come to Benjy’s to get educated, then buy products online INTRODUCTION ANALYSIS & OPINIONS SOLUTIONS JUSTIFICATION
INTRODUCTION ANALYSIS & OPINIONS SOLUTION US TIFICATION 4 REASONS BEHIND FAILURE Customers think what Psychologists suggest that Benjys did a hassle too much enthusiasm will freeze consumers See little benefits behind shopping desires
4 REASONS BEHIND FAILURE Customers think what Benjy’s did a hassle. See little benefits behind. Psychologists suggest that too much enthusiasm will freeze consumers’ shopping desires. INTRODUCTION ANALYSIS & OPINIONS SOLUTIONS JUSTIFICATION
analysis OPINons by stp swot frameworks
B ANALYSIS & OPINIONS by STP & SWOT Frameworks