Learning to Play in the New s h a r e Economy Group:Four
01 02 03 04 Ca ase Unsolved Information Solutions Summary Problem Assessment Justifications Learning to Play in the New"Share Economy
01 Case Summary
01 Case Summary 下URO Village Car Beacon A newly started car-sharing company An accomplished auto rental company Separate Integrate Tony, the chief marketing officer Henry, the senior vice president of operations Maintain V's car-sharing service Integrate the car-sharing business into b's In fear of customer defection In fear of poor customer experience
02 Unsolved Problem