形容词短语： Easy In and Easy Out-swivel cushion(汽车驾 驶员坐垫) 旋转坐垫，进出自如 Too Good To Eat Just One(LAYS乐事薯片) 吃了还想吃 介词短语： In Touch with Tomorrow(Toshiba东芝电器) 沟通未来超越时空
形容词短语： Easy In and Easy Out – swivel cushion（汽车驾 驶员坐垫） 旋转坐垫，进出自如 Too Good To Eat Just One（LAY’S 乐事薯片） 吃了还想吃 介词短语： In Touch with Tomorrow（Toshiba东芝电器） 沟通未来 超越时空
套用英语习见结构：Application 绿色好心情 Feel it now (祈使句》 一生相伴 It's for a lifetime(陈述句) 肌肤娇好，年年岁岁 Better skin year after year(名词短语) 没有最好，只有更好 To make the best even better(不定式短语)
⚫ 套用英语习见结构: Application 绿色好心情 Feel it now （祈使句） 一生相伴 It’s for a lifetime（陈述句） 肌肤娇好，年年岁岁 Better skin year after year （名词短语） 没有最好，只有更好 To make the best even better （不定式短语）
3.3.2运用修辞手段Use of figures of speech/rhetorical devices 3.3.2.1修辞手段在英文广告中的应用Use of rhetorical devices in English advertising ● 双关pun I'm More satisfied. “莫尔”香烟，我更满意。 ● 夸张hyperbole There's no place like Spiegel.There's no place like home to shop. 斯匹克天下无双！到斯匹克购物宾至如归！
3.3.2 运用修辞手段Use of figures of speech/rhetorical devices 3.3.2.1 修辞手段在英文广告中的应用Use of rhetorical devices in English advertising ⚫ 双关pun I’m More satisfied. “莫尔”香烟，我更满意。 ⚫ 夸张hyperbole There's no place like Spiegel. There's no place like home to shop. 斯匹克天下无双! 到斯匹克购物宾至如归!
Enjoy the flavour of the world's NO.1. 请君享受世界一流的味道。 隐喻metaphor EAR FOOD Give a listen to Sanyo's newest CD players. They're moveable feasts for music-hungry ears 耳朵的美餐 可移动的新一代三洋CD机，饱您耳福的音乐 美餐
Enjoy the flavour of the world's NO.1. 请君享受世界一流的味道。 ⚫ 隐喻metaphor EAR FOOD Give a listen to Sanyo's newest CD players. They're moveable feasts for music-hungry ears. 耳朵的美餐 可移动的新一代三洋CD机，饱您耳福的音乐 美餐
o排比parallelism The CORDIA:Shaped by the wind;born for the road. 戈迪亚牌汽车：应路而生，风雨造就！
⚫ 排比parallelism The CORDIA: Shaped by the wind; born for the road. 戈迪亚牌汽车：应路而生，风雨造就!