VeriSign Digital Brand Management Services Protect and promote BRANDS In the Digital World ensign
6 VeriSign Digital Brand Management Services BRANDS Protect and Promote In the Digital World
Digital Brand Management Services Highlights Breath of digital asset management services Industry expertise, enterprise customer support Financial strength and stability Market leader and Registry operator Verisign manages more than 80%o of Fortune 1000 com,net and. org names DBMS has v 200 clients of the global 500 Global reach Serious about securit More than 5 billion DNS lookups per day ensign
7 • Breath of digital asset management services • Industry expertise, enterprise customer support • Financial strength and stability • Market leader and Registry operator - VeriSign manages more than 80% of Fortune 1000 .com, .net and .org names - DBMS has ~200 clients of the Global 500 • Global Reach • Serious about Security - More than 5 billion DNS lookups per day Digital Brand Management Services Highlights…
Digital Brand Management Services Best practice Strategy “ Domain Names The E-Sign to Your Business" Ted Cham berlin Gartner/nc. Monitor Aug22,2001 Search Build Manage ensign
8 Strategy “Domain Names – The E-Sign to Your Business” … Ted Chamberlin Gartner, Inc. Monitor Aug 22, 2001 Build Manage Search Best Practice….. Digital Brand Management Services
Digital Brand Management Services Best practice >> Strategy Risk tolerance Corporate Security? Copyright piracy Protection? Intellectual Property protection? E-Commerce Strategy? Brand protection? On-line Partner Compliance? Unauthorized distribution? Renewal Management ensign
9 Best Practice >>> Strategy….. • Risk tolerance ? • Corporate Security? • Copyright Piracy Protection? • Intellectual Property Protection? • E-Commerce Strategy? • Brand Protection? • On-line Partner Compliance? • Unauthorized Distribution? • Renewal Management ? Digital Brand Management Services
Digital Brand Management Services Best practice >> Research Global Search on Domains- gTLDS/CCTLDs? Trade Marks, Service Marks, Brands, Domains, Slogans? Registrant Search? Brand Presence? Home Page Content? ensign
10 Best Practice >>> Research….. • Global Search on Domains – gTLDs / cCTLDs? • Trade Marks, Service Marks, Brands, Domains, Slogans? • Registrant Search? • Brand Presence? • Home Page Content? Digital Brand Management Services