UNIT 2 Business Ethics All commercial businesses are to make profits.However,is making profits the ultimate goal for a business?How about the ethical challenges businesses face?The texts in this unit may give you some insights into this issue
Unit 2 Business Ethics Unit Contents Unit objectives Text A Text B Text C Academic language and discourse Listening Speaking Writing
Unit 2 Business Ethics Unit Contents Unit objectives Text A Text B Text C Academic language and discourse Listening Speaking Writing
Unit 2 Business Unit Objectives Ethics 1.Professional Knowledge Get acquainted with some important business concepts(e.g.profit maximization,free enterprise, creative capitalism,social responsibility,economic model,socioeconomic model,business ethics,etc.) 2.Reading Summarize the main ideas of a text and identify essential supporting points Understand difficult sentences (e.g.sentences with abstract meaning or ambiguous reference) ● Analyze complex or controversial issues critically (e.g. Adam Smith's theory vs.modified version of Adam Smith's theory;pros and cons of social responsibility; economic model vs.socioeconomic model,etc.)
Unit Objectives 1. Professional Knowledge • Get acquainted with some important business concepts(e.g. profit maximization, free enterprise, creative capitalism, social responsibility, economic model, socioeconomic model, business ethics , etc.) 2. Reading • Summarize the main ideas of a text and identify essential supporting points • Understand difficult sentences (e.g. sentences with abstract meaning or ambiguous reference) • Analyze complex or controversial issues critically (e.g. Adam Smith’s theory vs. modified version of Adam Smith’s theory; pros and cons of social responsibility; economic model vs. socioeconomic model ,etc.) Unit 2 Business Ethics
Unit 2 Business Unit Objectives Ethics 3.Listening Grasp the major points made by the speaker(s) 4.Speaking Learn how to interrupt politely 5.Writing Know how to shape a research paper (cover page and research paper structure)
Unit Objectives 3. Listening • Grasp the major points made by the speaker(s) 4. Speaking • Learn how to interrupt politely 5. Writing • Know how to shape a research paper (cover page and research paper structure) Unit 2 Business Ethics
Unit 2 Business Unit Objectives Ethics 6.Researching Independently locate and study a variety of resources (articles,books,videos,etc.)to find out a Chinese or foreign company which has kept the right balance between earning profits and taking social responsibility 7.Academic language and discourse ● Acquire some specialized vocabulary in business Learn how to add an idea ● Comprehend stylistic differences between formal and informal English and acquire some formal expressions
Unit Objectives 6. Researching • Independently locate and study a variety of resources (articles, books, videos, etc.) to find out a Chinese or foreign company which has kept the right balance between earning profits and taking social responsibility 7. Academic language and discourse • Acquire some specialized vocabulary in business • Learn how to add an idea • Comprehend stylistic differences between formal and informal English and acquire some formal expressions Unit 2 Business Ethics