对外经济贸易大学：《高级商务英语阅读》课程教学资源（授课教案）Chapter 4 Economy Terrorized.pdf

链男母经降贸多大量高级商务英语阅读 Dow Jones Company publishes the world's most vital business and financial news and information.Since 1882,the Dow Jones name has been synonymous with accuracy,integrity and trust. PRINT PUBLICATIONS Our flagship publication,The Wall Street Journal,is the world's leading business publication.There are three main editions of the Journal:the U.S.edition,founded in 1889 and edited in New York; The Asian Wall Street Journal,founded in 1976 and edited in Hong Kong;and The Wall Street Journal Europe,founded in 1983 and edited in Brussels.A new edition,The Wall Street Journal India.is scheduled to launch in 2004 In 1994,Dow Jones launched The Wall Street Journal Special Editions,a collection of Journal pages,in local languages,printed in 34 leading national newspapers around the world.The centerpiece of these Special Editions is The Wall Street Journal Americas,published in Spanish and Portuguese in 18 leading Latin American newspapers. In 1999,The Wall Street Journal Sunday was launched in 10 leading U.S.metropolitan newspapers,representing a total circulation of more than 4 million.In 2000,additional metropolitan and community newspapers were added,bringing the total newspapers to 35.By 2001,Sunday Journal's circulation grew to 8.8 million.Currently,the Sunday Journal's circulation is more than 10.7 million and the branded Journal pages appear in 85 newspapers across the U.S. Dow Jones also publishes Barron's,the Dow Jones Business and Financial Weekly,founded in 1921;the Far Eastern Economic Review,or The Review,a Hong Kong-based weekly magazine founded in 1946 that provides the most current and authoritative news and analysis on Asian business,economics and politics;and The Wall Street Journal Classroom Edition,published monthly from September to May during the school year for U.S.middle-school and high-school students.In addition,Dow Jones jointly publishes SmartMoney,The Wall Street Journal Magazine of Personal Business,with Hearst Corp In Russia,in a joint venture with the Financial Times and Independent Media,Dow Jones publishes Vedomosti(The Record),a Russian-language business daily. Dow Jones also owns Ottaway Newspapers Inc.,a chain of 15 daily and 18 weekly newspapers in communities across the U.S. ELECTRONIC NEWS AND INFORMATION Dow Jones'position as the pre-eminent publisher of business and financial news and information extends well beyond the printed page.Many of the above titles are available on the Internet, including The Wall Street Journal Online at WSJ.com,the largest paid subscription site on the entire World Wide Web,which had 684,000 paid subscribers as of the second quarter of 2004. 第3页共9页

高级商务英语阅读 Dow Jones & Company publishes the world's most vital business and financial news and information. Since 1882, the Dow Jones name has been synonymous with accuracy, integrity and trust. PRINT PUBLICATIONS Our flagship publication, The Wall Street Journal, is the world's leading business publication. There are three main editions of the Journal: the U.S. edition, founded in 1889 and edited in New York; The Asian Wall Street Journal, founded in 1976 and edited in Hong Kong; and The Wall Street Journal Europe, founded in 1983 and edited in Brussels. A new edition, The Wall Street Journal India, is scheduled to launch in 2004. In 1994, Dow Jones launched The Wall Street Journal Special Editions, a collection of Journal pages, in local languages, printed in 34 leading national newspapers around the world. The centerpiece of these Special Editions is The Wall Street Journal Americas, published in Spanish and Portuguese in 18 leading Latin American newspapers. In 1999, The Wall Street Journal Sunday was launched in 10 leading U.S. metropolitan newspapers, representing a total circulation of more than 4 million. In 2000, additional metropolitan and community newspapers were added, bringing the total newspapers to 35. By 2001, Sunday Journal's circulation grew to 8.8 million. Currently, the Sunday Journal's circulation is more than 10.7 million and the branded Journal pages appear in 85 newspapers across the U.S. Dow Jones also publishes Barron's, the Dow Jones Business and Financial Weekly, founded in 1921; the Far Eastern Economic Review, or The Review, a Hong Kong-based weekly magazine founded in 1946 that provides the most current and authoritative news and analysis on Asian business, economics and politics; and The Wall Street Journal Classroom Edition, published monthly from September to May during the school year for U.S. middle-school and high-school students. In addition, Dow Jones jointly publishes SmartMoney, The Wall Street Journal Magazine of Personal Business, with Hearst Corp. In Russia, in a joint venture with the Financial Times and Independent Media, Dow Jones publishes Vedomosti (The Record), a Russian-language business daily. Dow Jones also owns Ottaway Newspapers Inc., a chain of 15 daily and 18 weekly newspapers in communities across the U.S. ELECTRONIC NEWS AND INFORMATION Dow Jones' position as the pre-eminent publisher of business and financial news and information extends well beyond the printed page. Many of the above titles are available on the Internet, including The Wall Street Journal Online at WSJ.com, the largest paid subscription site on the entire World Wide Web, which had 684,000 paid subscribers as of the second quarter of 2004. 第 3 页共 9 页

喇牛煙将多大是高级商务英语阅读 Dow Jones also excels in real-time news delivered electronically.The Dow Jones Newswires grew from our primary newswire,the Dow Jones News Service,which has been the leading electronic provider of comprehensive business and stock-markets news to the securities industry for more than a century.Subscribers to Dow Jones Newswires have access to the Company's world-wide network of editors and reporters who gather the most comprehensive real-time news available.As of the second quarter of 2004,Newswires had more than 388,000 paid subscribers. For those people seeking an online business-news and research tool,Dow Jones and Reuters Group PLC offer Factiva,a service that provides access to news and information from nearly 9,000 essential sources,a custom news-tracking tool that automatically filters news and information based on an individual's needs,and a financial center that covers more than 10 million public and private companies world-wide.Factiva is a leading global-service provider of proprietary and third-party business information to corporate and professional markets. In 1997,Dow Jones formed a global business-television alliance to produce news and information for television.This was accomplished through a venture with television network NBC Universal and its CNBC cable network.Launched in the U.S.in 1989,CNBC offers audiences in the U.S., Asia and Europe unparalleled business-news programming.Dow Jones is co-owner with NBC Universal of the CNBC television operations in Asia and Europe.Dow Jones also provides news content to CNBC in the U.S.,which is similarly branded during the business day.World-wide, CNBC currently reaches more than 197 million households. DOW JONES INDEXES Dow Jones launched its first stock indicator in 1884 with an index mainly composed of railroad stocks.This indicator would later become known as the Dow Jones Transportation Average. In 1896,the Company launched what is now known as the Dow Jones Industrial Average(DJIA), the world's most widely followed stock-market indicator,tracking the world's largest stock market. The average is computed in real-time continuously throughout the trading day and is maintained and updated by the editors of The Wall Street Journal.Comprised of 30 blue-chip U.S.stocks,such as International Business Machines and General Electric,the DJIA appears in newspapers, magazines,television,radio,financial documents,computer screens and in everyday conversation around the world as a barometer of the U.S.stock market.Tradable instruments based on the DJIA. including futures,options and structured products,were licensed beginning in 1997. The Dow Jones Utility Average_is the youngest of the three core Dow Jones averages,debuting in 1929 The Dow Jones Global Indexes,developed more recently,include more than 3,000 separate indexes tracking stock prices of more than 5,000 companies in 36 countries,10 world regions,10 economic sectors containing 18 market sectors,and 40 industry groups. 第4页共9页

高级商务英语阅读 Dow Jones also excels in real-time news delivered electronically. The Dow Jones Newswires grew from our primary newswire, the Dow Jones News Service, which has been the leading electronic provider of comprehensive business and stock-markets news to the securities industry for more than a century. Subscribers to Dow Jones Newswires have access to the Company's world-wide network of editors and reporters who gather the most comprehensive real-time news available. As of the second quarter of 2004, Newswires had more than 388,000 paid subscribers. For those people seeking an online business-news and research tool, Dow Jones and Reuters Group PLC offer Factiva, a service that provides access to news and information from nearly 9,000 essential sources, a custom news-tracking tool that automatically filters news and information based on an individual's needs, and a financial center that covers more than 10 million public and private companies world-wide. Factiva is a leading global-service provider of proprietary and third-party business information to corporate and professional markets. In 1997, Dow Jones formed a global business-television alliance to produce news and information for television. This was accomplished through a venture with television network NBC Universal and its CNBC cable network. Launched in the U.S. in 1989, CNBC offers audiences in the U.S., Asia and Europe unparalleled business-news programming. Dow Jones is co-owner with NBC Universal of the CNBC television operations in Asia and Europe. Dow Jones also provides news content to CNBC in the U.S., which is similarly branded during the business day. World-wide, CNBC currently reaches more than 197 million households. DOW JONES INDEXES Dow Jones launched its first stock indicator in 1884 with an index mainly composed of railroad stocks. This indicator would later become known as the Dow Jones Transportation Average. In 1896, the Company launched what is now known as the Dow Jones Industrial Average (DJIA), the world's most widely followed stock-market indicator, tracking the world's largest stock market. The average is computed in real-time continuously throughout the trading day and is maintained and updated by the editors of The Wall Street Journal. Comprised of 30 blue-chip U.S. stocks, such as International Business Machines and General Electric, the DJIA appears in newspapers, magazines, television, radio, financial documents, computer screens and in everyday conversation around the world as a barometer of the U.S. stock market. Tradable instruments based on the DJIA, including futures, options and structured products, were licensed beginning in 1997. The Dow Jones Utility Average is the youngest of the three core Dow Jones averages, debuting in 1929. The Dow Jones Global Indexes, developed more recently, include more than 3,000 separate indexes tracking stock prices of more than 5,000 companies in 36 countries, 10 world regions, 10 economic sectors containing 18 market sectors, and 40 industry groups. 第 4 页共 9 页

碰男华经海贸多大学高级商务英语阅读 The Dow Jones STOXX,a family of indexes started in 1998 in a joint venture with the French, German and Swiss stock exchanges,charts the course of the new Europe. OUR HISTORY Dow Jones Company was founded in 1882 by three young reporters:Charles Dow,Edward Jones and Charles Bergstresser.In their basement office near the New York Stock Exchange, they produced handwritten newsletters called"flimsies"that were delivered by messenger to subscribers in the Wall Street area. Business boomed,and by 1889,the staff numbered 50.The Company decided to turn its small "Customers'Afternoon Letter"into a newspaper that would be called The Wall Street Journal.The first issue,at four pages and selling for 2 cents,debuted on July 8,1889. The Journal prospered,but Messrs.Dow,Jones and Bergstresser saw the need for a faster way to deliver the news.To that end,the Company began delivery of its Dow Jones News Service via telegraph. In 1902,Clarence W.Barron,who had been hired years before to be Dow Jones'first out-of-town correspondent,purchased control of the Company following Mr.Dow's death.At that time,Journal circulation was about 7,000.But less than 20 years later,in 1920,it had reached 18,750.Mr. Barron introduced modemn printing equipment,and the newsgathering side of the Company expanded.By the end of the 1920s,more than 50,000 copies of the Journal were printed daily. Barron's National Business and Financial Weekly,simply known today as Barron's,made its debut in 1921,with Mr.Barron serving as its first editor.Priced at 10 cents an issue,the tabloid-size publication was an immediate success in investment and financial circles,reaching circulation of 30,000 in only its sixth year. In 1941,13 years after the death of Clarence Barron,Bernard Kilgore became managing editor of the Journal.In 1945,he was named chief executive of Dow Jones.Mr.Kilgore was the architect of the paper as it exists today and expanded its coverage to include all aspects of business, economics and consumer affairs,as well as all aspects of life that had an impact on business. In the 1960s,circulation of the Journal surpassed 1 million,and coverage of social issues,science, education and foreign affairs was added or expanded,while business news coverage was improved. In the 1970s,Dow Jones entered new fields of electronic publishing and expanded its U.S. publishing presence with the acquisition of the Ottaway group of community newspapers.Dow Jones also expanded outside the U.S.,first with investments in the Far Eastern Economic Review,then in 1976 with The Asian Wall Street Journal,the first daily newspaper to provide comprehensive coverage of business and economic news for an Asia-wide audience. 第5页共9页

高级商务英语阅读 The Dow Jones STOXX, a family of indexes started in 1998 in a joint venture with the French, German and Swiss stock exchanges, charts the course of the new Europe. OUR HISTORY Dow Jones & Company was founded in 1882 by three young reporters: Charles Dow, Edward Jones and Charles Bergstresser. In their basement office near the New York Stock Exchange, they produced handwritten newsletters called "flimsies" that were delivered by messenger to subscribers in the Wall Street area. Business boomed, and by 1889, the staff numbered 50. The Company decided to turn its small "Customers' Afternoon Letter" into a newspaper that would be called The Wall Street Journal. The first issue, at four pages and selling for 2 cents, debuted on July 8, 1889. The Journal prospered, but Messrs. Dow, Jones and Bergstresser saw the need for a faster way to deliver the news. To that end, the Company began delivery of its Dow Jones News Service via telegraph. In 1902, Clarence W. Barron, who had been hired years before to be Dow Jones' first out-of-town correspondent, purchased control of the Company following Mr. Dow's death. At that time, Journal circulation was about 7,000. But less than 20 years later, in 1920, it had reached 18,750. Mr. Barron introduced modern printing equipment, and the newsgathering side of the Company expanded. By the end of the 1920s, more than 50,000 copies of the Journal were printed daily. Barron's National Business and Financial Weekly, simply known today as Barron's, made its debut in 1921, with Mr. Barron serving as its first editor. Priced at 10 cents an issue, the tabloid-size publication was an immediate success in investment and financial circles, reaching circulation of 30,000 in only its sixth year. In 1941, 13 years after the death of Clarence Barron, Bernard Kilgore became managing editor of the Journal. In 1945, he was named chief executive of Dow Jones. Mr. Kilgore was the architect of the paper as it exists today and expanded its coverage to include all aspects of business, economics and consumer affairs, as well as all aspects of life that had an impact on business. In the 1960s, circulation of the Journal surpassed 1 million, and coverage of social issues, science, education and foreign affairs was added or expanded, while business news coverage was improved. In the 1970s, Dow Jones entered new fields of electronic publishing and expanded its U.S. publishing presence with the acquisition of the Ottaway group of community newspapers. Dow Jones also expanded outside the U.S., first with investments in the Far Eastern Economic Review, then in 1976 with The Asian Wall Street Journal, the first daily newspaper to provide comprehensive coverage of business and economic news for an Asia-wide audience. 第 5 页共 9 页