Unit 4 Text A Overview Environment The Green Movement at 50:What Next? Tony Juniper We know how to make clean power,to save resources and nurture biodiversity.We know how to regulate pollution and to prevent damage to ecosystems,if we want to.The fact that we have these capabilities is not enough. 5.If we are to move the debate on in a decisive way it needs to be reframed.We need to move on from doing the right thing to talking about managing risks and promoting resilience
Text A Overview The Green Movement at 50:What Next? Tony Juniper We know how to make clean power, to save resources and nurture biodiversity. We know how to regulate pollution and to prevent damage to ecosystems, if we want to. The fact that we have these capabilities is not enough. 5. If we are to move the debate on in a decisive way it needs to be reframed. We need to move on from doing the right thing to talking about managing risks and promoting resilience. Unit 4 Environment
Unit 4 Text A Overview Environment The Green Movement at 50:What Next? Tony Juniper 6.To see caring for the Earth's natural systems as some kind of ethical choice is to completely misunderstand the crisis we are in.This challenge is about the future of human societies,not some optional charitable endeavor that we can leave to philanthropic generosity and do- gooders.Embedding a narrative that moves us on from protecting nature from people to protecting nature for people is an essential part of this reframing.We are in a period of consequences,and the world needs to know that healthy nature is not some optional nicety but a set of essential material assets
Text A Overview The Green Movement at 50:What Next? Tony Juniper 6. To see caring for the Earth’s natural systems as some kind of ethical choice is to completely misunderstand the crisis we are in. This challenge is about the future of human societies, not some optional charitable endeavor that we can leave to philanthropic generosity and dogooders. Embedding a narrative that moves us on from protecting nature from people to protecting nature for people is an essential part of this reframing. We are in a period of consequences, and the world needs to know that healthy nature is not some optional nicety but a set of essential material assets. Unit 4 Environment
Unit 4 Text A Overview Environment The Green Movement at 50:What Next? Tony Juniper 7.If such a narrative is to gain practical effect,then looking after nature must urgently be seen as not only an environmental challenge,but also an economic one. So long as we continue to travel in two directions at once,promoting environmental goals on the one hand while on the other directly contradicting that with measures to achieve more economic growth,the longer we will fail to make real progress
Text A Overview The Green Movement at 50:What Next? Tony Juniper 7. If such a narrative is to gain practical effect, then looking after nature must urgently be seen as not only an environmental challenge, but also an economic one. So long as we continue to travel in two directions at once, promoting environmental goals on the one hand while on the other directly contradicting that with measures to achieve more economic growth, the longer we will fail to make real progress. Unit 4 Environment
Unit 4 Text A Overview Environment The Green Movement at 50:What Next? Tony Juniper 8.When it comes to economics and ecology there is plenty of good thinking already done.For example,in different kinds of economic measures to replace crude measures of GDP with more realistic measures of success and failure,ecological tax reforms to shift the burden from income to pollution,payments s for ecosystem services,the redirection of subsidies and in how to mobilize finance to expand clean industries
Text A Overview The Green Movement at 50:What Next? Tony Juniper 8. When it comes to economics and ecology there is plenty of good thinking already done. For example, in different kinds of economic measures to replace crude measures of GDP with more realistic measures of success and failure, ecological tax reforms to shift the burden from income to pollution, payments for ecosystem services, the redirection of subsidies and in how to mobilize finance to expand clean industries. Unit 4 Environment
Unit 4 Text A Overview Environment The Green Movement at 50:What Next? Tony Juniper 9.The transformation we must make in economics could be rich in jobs and bring many other social benefits,from better health to more equality.It does, however,require political backing.This is where popular culture becomes important. 10.In many countries the consumerist culture that has taken hold is very much a partner of the GDP-growth model.The two go together,with consumption in the former actively promoted to increase expansion in the latter
Text A Overview The Green Movement at 50:What Next? Tony Juniper 9. The transformation we must make in economics could be rich in jobs and bring many other social benefits, from better health to more equality. It does, however, require political backing. This is where popular culture becomes important. 10. In many countries the consumerist culture that has taken hold is very much a partner of the GDP-growth model. The two go together, with consumption in the former actively promoted to increase expansion in the latter. Unit 4 Environment