《商务英语视听说》课程教学大纲 一、课程基本信息 课程代码:18060302 课程名称:商务英语视听说 英文名称:Business English:Viewing.Listening and Speaking 课程类别:专业选修课 时:32 学 分:2 适用对象:全日制本科二年级国际贸易、国际商务专业 考核方式:考查 先修课程:大学英语、基础商务英语 二、课程简介 《商务英语视听说》是为以商务和贸易为专业的本科院校学生开设的一门综 合语言技能课。课程内容主要包括日常商务活动和国际贸易进出口两大部分,目 的是提高学生运用英语进行商务交际的能力。本课程在教学过程中设计了各种以 商务交往、贸易往来为目的的商务环节,并通过模拟训练,让学生能够在体验中 学习英语,了解在实际工作中应如何与国际商务人士沟通交流 This course is designed to meet the needs of business and trade oriented undergraduate students.The purpose is to improve students'comprehensive business English skills,and thus impr ve the ability to use English for co munications in global business and intemational trade.The main contentsof this course common business activities and interational import and export.During the teaching process the students have to doa lot of simulated training and practice so as to learn business English with full experience and understand how to communicate with foreigners successfully in business environment 三、课程性质与教学目的 本课程属于专业选修课,是为国际贸易和国际商务本科专业学生开设的一门 综合语言技能课。该课程的教学目的是在学生已学习大学英语和基础商务英语的 前提下,进一步巩固和提高学生商务英语的综合运用能力。本课程突出自主、互 动的学习过程,使学生学以致用:注重国际商务与贸易实践能力的锻炼,使学生 不仅熟悉了国际贸易流程,又学习了相关英语的应用。 对外贸易是拉动国民经济发展的 贸易的发展需要大量从 事商务与外贸工作的专业人才,涉外工作人员频繁与外国人交流并进行商贸活 动,难免受到国外各种世界观和价值观的影响,这就需要从业人员具有更高的思 想政治素养。本课程的另一个教学目的就是将商务活动知识点与思政教育知识 点相结合,潜移默化地让学生在专业学习的过程中,树立正确的世界观、人生 观和价值观, 拥有良好的职业道德和职业精神,从而为社会输送更多高素质高 技能的对外经贸类商务人才
《商务英语视听说》课程教学大纲 一、课程基本信息 课程代码:18060302 课程名称:商务英语视听说 英文名称:Business English: Viewing, Listening and Speaking 课程类别:专业选修课 学 时:32 学 分:2 适用对象: 全日制本科二年级国际贸易、国际商务专业 考核方式:考查 先修课程:大学英语、基础商务英语 二、课程简介 《商务英语视听说》是为以商务和贸易为专业的本科院校学生开设的一门综 合语言技能课。课程内容主要包括日常商务活动和国际贸易进出口两大部分,目 的是提高学生运用英语进行商务交际的能力。本课程在教学过程中设计了各种以 商务交往、贸易往来为目的的商务环节,并通过模拟训练,让学生能够在体验中 学习英语,了解在实际工作中应如何与国际商务人士沟通交流。 This course is designed to meet the needs of business and trade oriented undergraduate students. The purpose is to improve students’comprehensive business English skills, and thus improve the ability to use English for communications in global business and international trade. The main contents of this course include common business activities and international import and export. During the teaching process the students have to do a lot of simulated training and practice so as to learn business English with full experience and understand how to communicate with foreigners successfully in business environment. 三、课程性质与教学目的 本课程属于专业选修课,是为国际贸易和国际商务本科专业学生开设的一门 综合语言技能课。该课程的教学目的是在学生已学习大学英语和基础商务英语的 前提下,进一步巩固和提高学生商务英语的综合运用能力。本课程突出自主、互 动的学习过程,使学生学以致用;注重国际商务与贸易实践能力的锻炼,使学生 不仅熟悉了国际贸易流程,又学习了相关英语的应用。 对外贸易是拉动国民经济发展的“三驾马车”之一,贸易的发展需要大量从 事商务与外贸工作的专业人才,涉外工作人员频繁与外国人交流并进行商贸活 动,难免受到国外各种世界观和价值观的影响,这就需要从业人员具有更高的思 想政治素养。本课程的另一个教学目的就是将商务活动知识点与思政教育知识 点相结合,潜移默化地让学生在专业学习的过程中,树立正确的世界观、人生 观和价值观,拥有良好的职业道德和职业精神,从而为社会输送更多高素质高 技能的对外经贸类商务人才
四、教学内容及要求 第一单元:工作面试 (一)目的与要求 1.了解找工作过程中如何准备面试,以及如何在面试中较好地表现自我, 展现自我: 2.掌握怎么样回答关于个人具体情况的问题,如教育背景、工作经历等。 (二)教学内容 Part I Warm-up 1 Ask ss to note down other reasons they can think of Divide groups.ideas. agreeing Ask a few Ss to report their findings (e.g.the agreed Best job and most common reason(s),the most unique/strange choice or reason,etc.) Part II Listening and Speaking Task 1 FAQs in job interviews Task 2 Inappropriate questions in job interviews Part III Language Focus 1.Ask Ss to note down the key points of the interview. 2.Divide the class into pairs.Get Ss toallocate the roles. 3 Ask Ss to role-play the job interview according to the noted points and with the help of the expr ssions in Language Focus If time allows,ask Ss to swap roles and role-play the interview agair 5.Invite a pair to act out the interview in class 6.Give comments and suggestions for improvement Part IV Viewing and Speaking Video1 Applying for the position of fin ancial consultant Video2 Applying for the position of Sales Manage Part V Case Analysis Ask Ss to take detailed notes while listening. 2.Ask Ss to exchange ideas in pairs.Remind them to give examples to support their points 3 Give Ssa second chance to listen to the interview if they failed to note down the key information Allow Ss a few minutes to prepare an improved version of the interview. Choose a few pairs o role-play the revised interview in class. 6.Invite other Ss to give comments and suggestions for improvement 如何表现和展示自我?个人品质教育、诚信教育、团队精神教育 1、在面试过程中要注意礼貌,礼貌是对面试官的尊重,同时也是面试官对 面试者的认识的第一印象。 2、面试着装的干净整洁很重要,不要自以为是的去突出个性,对于应届生 来说,企业会 允许他们还保留学生气的打扮,应届生穿休闲类套装很合适,这样也 可以为面试着装节省开支。 3、面试时要委婉说明自己与同事或团体的合作能力,如果善于与人沟通
四、教学内容及要求 第一单元:工作面试 (一)目的与要求 1. 了解找工作过程中如何准备面试,以及如何在面试中较好地表现自我, 展现自我; 2. 掌握怎么样回答关于个人具体情况的问题,如教育背景、工作经历等。 (二)教学内容 Part I Warm-up 1. Ask Ss to note down other reasons they can think of. 2. Divide the class into small groups. Give Ss a few minutes to exchange ideas. 3. Encourage Ss to use different expressions of agreeing and disagreeing. 4. Ask a few Ss to report their findings (e.g. the agreed Best job and most common reason(s), the most unique/strange choice or reason, etc.). Part II Listening and Speaking Task 1 FAQs in job interviews Task 2 Inappropriate questions in job interviews Part III Language Focus 1. Ask Ss to note down the key points of the interview. 2. Divide the class into pairs. Get Ss to allocate the roles. 3. Ask Ss to role-play the job interview according to the noted points and with the help of the expressions in Language Focus. 4. If time allows, ask Ss to swap roles and role-play the interview again. 5. Invite a pair to act out the interview in class. 6. Give comments and suggestions for improvement. Part IV Viewing and Speaking Video 1 Applying for the position of financial consultant Video 2 Applying for the position of Sales Manager Part V Case Analysis 1. Ask Ss to take detailed notes while listening. 2. Ask Ss to exchange ideas in pairs. Remind them to give examples to support their points. 3. Give Ss a second chance to listen to the interview if they failed to note down the key information. 4. Allow Ss a few minutes to prepare an improved version of the interview. 5. Choose a few pairs o role-play the revised interview in class. 6. Invite other Ss to give comments and suggestions for improvement. (三)思考与实践 如何表现和展示自我?个人品质教育、诚信教育、团队精神教育 1、在面试过程中要注意礼貌,礼貌是对面试官的尊重,同时也是面试官对 面试者的认识的第一印象。 2、面试着装的干净整洁很重要,不要自以为是的去突出个性,对于应届生 来说,企业会允许他们还保留学生气的打扮,应届生穿休闲类套装很合适,这样也 可以为面试着装节省开支。 3、面试时要委婉说明自己与同事或团体的合作能力,如果善于与人沟通
这样就有被录取的希望。若有工作经验可以尽量提起,争取得到面试官的认可。如 果和招聘者约定好面试时间一定要提前到达,千万不要迟到。 4、面试时忌好高骛远,不切实际。找一份理想的职业是每个求职者的愿望 无可厚非。 但美好的愿望应根植于自身素质和客观现实 审时度势,准确定位 是求职成功的关键所在。眼高手低,这山望着那山高是求职之大忌。 5、面试时的仪表风度很重要,选择面试着装时,要根据你应聘职业的特性 来决定,如银行、政府部门等会是比较正统的着装,公关和时尚杂质则需要你的面 试着装有一定的流行因素。 (四)教学方法与手段 教学案例分析(找工作面试),任务型教学(熟悉面试程序),课堂小组学 习(如何在面试中较好地表现自我) 第二单元:工作和责任 (一)目的与要求 1 了解公司的部门和职位设置 掌握描述工作和职责的英语表达方式和对工作的喜恶表达方法。 (二)教学内容 Part I Warm-up What kinds of in a company Production Marketing 市场 Sales 销售 Import 进口 Export 出▣ Finance 财务 Personnel 人电 Research &Development 研发 Accounts 会计 Auditing 审计 Purchasing 平版 Public Relations 公关 Maintenance 维修 After-Sale service 售后服务 Ouality assurance 质量检查 Transport 廷侧 Security 保安 Geperal affairs 总名 Logistics 后勤 Discipline Inspection 纪检 Trade Union 工会 Organizational Department 组织部 League Committee 用 Women's Federation 妇联 Part 2 Listening and Speaking lask I 1.Give Ss one minute to think over the job they wish to take.Tell Ss to refer to the job titles and positions listed in Warm-up. Divide the class int pairs and get Ss to take tums to talk about their dream job Ask Ss todescribe the job in detail and tell the reasons why they choose the job. 4.Have tow or three Ss describe their dream job in class and get the other Ss to guess the title of the job. Task 2 Describing jobs in the following chart: Name Position Responsibilities
这样就有被录取的希望。若有工作经验可以尽量提起,争取得到面试官的认可。如 果和招聘者约定好面试时间一定要提前到达,千万不要迟到。 4、面试时忌好高骛远,不切实际。找一份理想的职业是每个求职者的愿望, 无可厚非。但美好的愿望应根植于自身素质和客观现实之上。审时度势,准确定位 是求职成功的关键所在。眼高手低,这山望着那山高是求职之大忌。 5、面试时的仪表风度很重要,选择面试着装时,要根据你应聘职业的特性 来决定,如银行、政府部门等会是比较正统的着装,公关和时尚杂质则需要你的面 试着装有一定的流行因素。 (四)教学方法与手段 教学案例分析(找工作面试),任务型教学(熟悉面试程序),课堂小组学 习(如何在面试中较好地表现自我) 第二单元:工作和责任 (一)目的与要求 1. 了解公司的部门和职位设置; 2. 掌握描述工作和职责的英语表达方式和对工作的喜恶表达方法。 (二)教学内容 Part 1 Warm-up What kinds of positions are there in a company: Production 生产 Marketing 市场 Sales 销售 Import 进口 Export 出口 Finance 财务 Personnel 人事 Research &Development 研发 Accounts 会计 Auditing 审计 Purchasing 采购 Public Relations 公关 Maintenance 维修 After-Sale service 售后服务 Quality Assurance 质量检查 Transport 运输 Security 保安 General Affairs 总务 Logistics 后勤 Discipline Inspection 纪检 Trade Union 工会 Organizational Department 组织部 League Committee 团委 Women’s Federation 妇联 Part 2 Listening and Speaking Task 1 1. Give Ss one minute to think over the job they wish to take. Tell Ss to refer to the job titles and positions listed in Warm-up. 2. Divide the class into pairs and get Ss to take turns to talk about their dream job. 3. Ask Ss to describe the job in detail and tell the reasons why they choose the job. 4. Have tow or three Ss describe their dream job in class and get the other Ss to guess the title of the job. Task 2 Describing jobs in the following chart: Name Position Responsibilities
Jack Manager of the Managing all ofthe product development Research& process,including resource Development requirements and 1)personnel management:analyzing Department the needs of the 2)developing markets and directing the work accordingly;creating and managing the R&D teams and being responsible for the overall 3)planning 4)execution,and success of the projects Janet Sales Developing sales strategies,achieving 5)sales targets. Manager recruiting and training sales staff:supervising and motivating 6)team performance:expanding the 7) er base and ensuring high levels of 8)custome satisfactio Stanle Manager of the 9)selecting.developing and managing a highly Production competent and motivated staff of emplovees.ensuring Departmen that production is 10)cost-effective and the products are produced 11)on time and 12)of good quality orking out the 3)human and material resou esneede identifying the 14)training needs of the staff and cultivating a culture of 15)continuous improvement in all aspects of manufacturing art 3 Language Focus Ask Ss to brainstorm some jobs or positions and write them down Divide the class into pairs and get Ss to take turns to describe the jobs they've written down Ask ss to use different expressions to describe the iobs referring to the Ifthe studer nguage 4. who is responsible for guessing the titles cannot get the correct answer,ask the describer to mention some famous people in that line of work as example. Part IV Viewing and Speaking Video Do you like your job? Part V Case alysi (三)思考与实践 了解工作与责任的重要性。个人品质教育、诚信教育、团队精神教育 1、态度诚恳 做到认认真真、诚恳老实, 实事求是 直接为党中央服务,要始终讲真话、讲真话、办实事、求实效。这是中央的 要求,也是职责。 3、注重时效 对时间敏感,做到雷厉风行、紧抓快办 强调 质量 要以质量为中心,严谨细致,精益求精。 责任指个体分内应做的事,来自对他人的承诺,职业要求,道德规范和法律
Jack Manager of the Research& Development Department Managing all aspects of the product development process, including resource allocation, budget requirements and 1) personnel management; analyzing the needs of the 2) developing markets and directing the work accordingly; creating and managing the R&D teams and being responsible for the overall 3) planning, 4) execution, and success of the projects Janet Sales Manager Developing sales strategies; achieving 5) sales targets; recruiting and training sales staff; supervising and motivating 6) team performance ; expanding the 7) customer base and ensuring high levels of 8) customer satisfaction Stanle y Manager of the Production Department 9) selecting, developing and managing a highly competent and motivated staff of employees; ensuring that production is 10)cost-effective and the products are produced 11) on time and 12) of good quality; working out the 13) human and material resourcesneeded; identifying the 14) training needs of the staff and cultivating a culture of 15) continuous improvement in all aspects of manufacturing Part 3 Language Focus 1. Ask Ss to brainstorm some jobs or positions and write them down. 2. Divide the class into pairs and get Ss to take turns to describe the jobs they’ve written down. 3. Ask Ss to use different expressions to describe the jobs, referring to the expressions in Language Focus. 4. If the student who is responsible for guessing the titles cannot get the correct answer, ask the describer to mention some famous people in that line of work as example. Part IV Viewing and Speaking Video Do you like your job? Part V Case Analysis (三)思考与实践 了解工作与责任的重要性。个人品质教育、诚信教育、团队精神教育 1、态度诚恳 做到认认真真、诚恳老实。 2、实事求是 直接为党中央服务,要始终讲真话、讲真话、办实事、求实效。这是中央的 要求,也是职责。 3、注重时效 对时间敏感,做到雷厉风行、紧抓快办。 4、强调质量 要以质量为中心,严谨细致,精益求精。 责任指个体分内应做的事,来自对他人的承诺,职业要求,道德规范和法律
法规等:指没有做好自己工作,而应承担的不利后果或强制性义务。 (四)教学方法与手段 教学案分析(对待工作情感态度),任务型教学(公司部门积位设置, 作职责范围表达),课堂小组学习(描述工作和职责的英语表达方式和对工作的 克恶) 第三单元:电话技巧 (一)目的与要求 1.了解接听电话的商务英语语言: 2.掌握帮人转接电话以及请求转接电话的交流用语,电话交流中留下信息的表 达方式 打电话中解决问题的表达法 (二)教学内容 Part i Warm-up Stuy the big 3 1.Be prepared.Avoid starting the process when you're rushed.Relax!Make sure you have a big pad of paper,a pen.aglass of water,and a reasonable amount of Don't give up.You have the right to get information and respectful service.Be persistent and patient.Realize that sometimes it will take ten calls to find out what you want no one person or organization has all the answers Try not to put people on the spot.It makes them defensive.Rather try to enlist their suppor mber,you u sually catch vith honey than with vinegar Part II Listening and Speaking 1.Divide the class into pairs.Ask Ss to allocate the roles and roles-play the telephone dialog 2 who take the roe of Louise can either approve or disapprove of the change should be 3.Invite one or two pairs to cat out the dialogs in class to check if Ss can develop the phone call naturally. Part III Language Focus Divide the class into pairs get Ss to decide which role to take.Have Ssrole-play according to the information provided,referring to the expressions in Language 2. Walk around the classroom and check whether Ss can use the expressions properly. 3.Ask a pair to role-play the telephone dialog in class.encourage the rest of the class omment on their performance Part IV Viewing and Speaking Video 2 You are hard to get hold of Video 1 Leaving a message Part v Case analysis Divide the class into small roups Ask Ss to discuss in n gro upsand list busines phone calls in diverse situations.Ask Ss to research the skills and techniques of
法规等;指没有做好自己工作,而应承担的不利后果或强制性义务。 (四)教学方法与手段 教学案例分析(对待工作情感态度),任务型教学(公司部门职位设置,工 作职责范围表达),课堂小组学习(描述工作和职责的英语表达方式和对工作的 喜恶) 第三单元:电话技巧 (一)目的与要求 1. 了解接听电话的商务英语语言; 2. 掌握帮人转接电话以及请求转接电话的交流用语,电话交流中留下信息的表 达方式,打电话中解决问题的表达法。 (二)教学内容 Part I Warm-up: Stuy the big 3 1. Be prepared. Avoid starting the process when you’re rushed. Relax! Make sure you have a big pad of paper, a pen, a glass of water, and a reasonable amount of time. 2. Don’t give up. You have the right to get information and respectful service. Be persistent and patient. Realize that sometimes it will take ten calls to find out what you want. No one person or organization has all the answers. 3. Try not to put people on the spot. It makes them defensive. Rather try to enlist their support. Remember, you usually catch more flies with honey than with vinegar. Part II Listening and Speaking 1. Divide the class into pairs. Ask Ss to allocate the roles and roles-play the telephone dialog. 2. Ss who take the role of Louise can either approve or disapprove of the change. Polite expressions should be suggested. 3. Invite one or two pairs to cat out the dialogs in class to check if Ss can develop the phone call naturally. Part III Language Focus 1. Divide the class into pairs get Ss to decide which role to take. Have Ss role-play according to the information provided, referring to the expressions in Language Focus. 2. Walk around the classroom and check whether Ss can use the expressions properly. 3. Ask a pair to role-play the telephone dialog in class.encourage the rest of the class to comment on their performance. Part IV Viewing and Speaking Video 2 You are hard to get hold of! Video 1 Leaving a message Part V Case Analysis 1. Divide the class into small groups, Ask Ss to discuss in groups and list business phone calls in diverse situations.Ask Ss to research the skills and techniques of